Impact of Tariffs - GWW's Insights

W. W. Grainger's vast number of customers and products provides great insights in impact of tariffs.

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As the August 1st deadline for tariffs approaches, it is time to look at how tariffs have impacted companies and what to expect. In a few recent articles, I have looked at commentary from companies that provided insights into the housing market and general consumer behavior. The concept here is that the commentary from companies provides a heads-up even before the facts show up in the macro data. Continuing along those lines, what better company to evaluate than W. W. Grainger (GWW) when examining the impact of tariffs?

Why GWW?

GWW is a broad-line distributor of maintenance, repair, and operating (MRO) products and services with operations primarily in North America, Japan, and the United Kingdom. GWW’s product offering is grouped under several broad categories, including safety and security, material handling and storage, pumps and plumbing equipment, cleaning and maintenance, metalworking, and hand tools.

GWW has more than 5,000 primary suppliers that provide it with over 1.4 million products that are sold to more than 4.5 million business customers. Hence, GWW has great insight into the evolving tariff situation and how suppliers and customers are behaving and planning for the upcoming tariffs.

GWW Key Metrics

Profile
Share Price - 1022
Market Cap - $46.1B
EV - $51.5B
Revenue - $17.24B

Valuation
P/E - 26.4
P/B - 14.2
EV/Sales - 3.0
P/FCF - 31.7

Margins
Gross - 39.4%
Operating - 15.5%
Net - 11.1%
FCF - 9.0%

Financial Health
Current Ratio - 2.7
EBIT/Interest Expense - 32.0

Capital Efficiency
ROIC - 33.5%
ROA - 21.8%
ROE - 50.6%

Note

  1. All commentary presented from GWW is from the Q1 2025 earnings call held on May 1st.

  2. GWW reports Q2 earnings on August 1st.

  3. As many new people have subscribed, customary request: please no trading with short-term options around earnings.

Tariffs Impact

People have been wondering, with all the tariffs, where the inflation is. Well, apart from some China tariffs, no other tariffs are in place yet. Also, companies stocked up on inventory before April 2nd, and that is still working through the system.

Even with the original Chinese tariffs, which have been in effect for nearly 60 days, we're only recently completing negotiations with a subset of our supplier partners regarding tariff-related cost increases. So while we've seen a swift pace of tariff-related headlines, things are progressing more slowly on the ground.

Deidra Merriwether, CFO & SVP, W. W. Grainger

Now, as things have evolved since May 1st, in most cases, price increases are not expected to show up anytime soon. The timing of it all would depend on how much inventory people build up before August 1st. For instance, GWW’s inventory turns every 80 days, or about three months, so GWW wouldn’t have to take dramatic price increases well into Q4, and that, too, would depend on the extent of the tariffs.

The question then becomes, where is the risk? GWW clearly defines it.

Obviously, if this level of tariff were to persist, I think we'd get into supply challenges for big categories that are really important for our customers, and there may not be other sources. I think that's probably the biggest risk right now. If certain categories become un-cost competitive or non-cost competitive in China, I think we're going to have to look at other applications in some cases or just focus on the national brand. And I don't think it would be a huge deal overall. It would be a modest pressure, but not huge.

But the issue here is going to be do we actually continue to trade effectively with China? If we do, I think we can navigate things. If we don't, there's going to be some categories that are really difficult to get our hands on.

Donald Macpherson - Chairman & CEO, W. W. Grainger

GWW has its own private branded products, which it sources directly from suppliers in China. The products compete with other national brands and have higher gross margins. Now, if the National Brand is sourcing from, say, Indonesia at a 20% tariff and GWW has to source it from China at a higher tariff, the advantages would be gone, thus making GWW’s private branded products uncompetitive.

Essentially, this is the main variable companies are having to deal with. What can we move to another country and how fast? The issue is with ever-changing numbers for countries; everybody has gone into a wait-and-see mode.

GWW imports about 30% of its goods from China. For GWW, an extremely high number for China could have a material impact. For now, they are sticking to their guns and maintaining their guidance for the year. GWW doesn’t expect more than a 100 bps to 150 bps impact on gross margins based on the information available.

… with around 50% being domestically sourced and the remainder comprised of import products, including those from China. As others in the markets have discussed, this view of COGS is on a country of origin basis and does not further deconstruct individual product components by their respective country of origin.

Deidra Merriwether, CFO & SVP, W. W. Grainger

MRO Market

GWW uses an internal model to help triangulate around MRO volume growth and enables them to formulate a comprehensive view of the MRO landscape outside of manufacturing (makes up 30% of GWW’s revenues). GWW’s internal view is that the overall MRO market volume declined by low single digits in Q1, implying it outperformed by several hundred basis points of growth.

While the two different models have been highly correlated during normal business cycles, the divergence calls into question the relevance of our quarterly outgrowth disclosure given the uncertain environment. It is likely that this quarterly disconnect will persist so long as trade policy and tariffs continue to influence the manufacturer's production decisions.

Deidra Merriwether, CFO & SVP, W. W. Grainger

Uncertainty for you. Even one of the best, if not the best, companies in the MRO space is uncertain, then think about what the others are going through.

… moving forward, we're pivoting to an annual disclosure of our outgrowth metric. We believe this decision will create less quarter-to-quarter noise and allow us to stay focused on discussing the drivers of our growth while keeping an eye on our relative performance compared to competition.

We'll consider reintroducing the quarterly disclosure when the macro environment stabilizes, and in the meantime, look forward to sharing our annual progress on volume outgrowth at the end of the year.

Deidra Merriwether, CFO & SVP, W. W. Grainger

Financials

GWW’s balance sheet is pristine. However, one thing does stand out: the drop in cash in Q1 2025 to $666 million from $1,036 million in Q4 2024. Repayment of $502 million of long-term debt caused that drop.

Cash from Operations was $646 million in Q1 2025, compared to $661 million in Q1 2024.

The issue shows up in the income statement when one looks at the sequential QoQ revenue growth. It is flat for the last four quarters, and guess what? GWW has missed expectations in all four of them. Other than that, Gross Margins and Operating Margins are steady.

Yes, for a change, I will dispense with my customary marking up of financial statements in the article.

Valuations and Verdict

I will just do a back-of-the-envelope “value of equity” calculation for GWW here. Feel free to do a DCF if you wish to have more fun.

Value of Equity = (Dividends this Year) / (Cost of Equity - Growth Rate)

Dividends this Year = 8.78 per share * 48.1 million shares = $422.32 million
Cost of Equity = 9.0%
Growth Rate = 6.0% (10Yr CAGR)

Value of Equity = $14,077.34 million or $14.1 billion

If I were to use the 8.0% (5Yr CAGR) as the Growth Rate, Value of Equity = $42.23B

Current Market Cap = $49.1B.

See, it is all in the assumptions of the growth rate. Just my opinion, this year will be tough even for a great company like GWW.

We can look at it differently. We can compare earnings yield plus dividend yield (3.8% + 0.9% = 4.7%) to the 10-Year Treasury Yield (4.37%). When one looks at it that way, GWW doesn’t look that bad.

Do take the management’s take on GWW’s long-term prospects into account:

… nothing is changing with our long-term earnings algorithm, including our annual volume outgrowth target, which remains at 400 to 500 basis points.

Deidra Merriwether, CFO & SVP, W. W. Grainger

Verdict: If you hold it, keep holding and buy the dips. If you are the swashbuckler kind, you may think about shorting it for a short-term six-month trade. Do note that the August 1st earnings call will reveal a lot, and then there is that TACO thingy.

Until next time. Have fun!!!

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